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The Lake Chad region in Central Africa is home to a plethora of languages of different genetic affiliations, among them the about 200 so-called Chadic languages, named after the Lake. The best known of the latter is Hausa; with almost 100 million speakers it is the most widely spread lingua franca in West Africa. Linguists […]
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Much of the advertising we see and hear attempts to portray a product or brand in a positive light. However, sometimes the most striking adverts appear when brands go against this positivity bias, and instead draw our attention to hard-hitting, serious topics in a shocking way (in a strategy known as ‘shockvertising’).
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International agreements on climate change are compromises between everyone knowing that something must be done and no one being willing to pay for it.
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At first glance, the economy of a city, a country, and the entire world, seems to be something too complicated to understand, and even more so to predict. The purchase of a pair of sneakers in a sports store in San Antonio triggers a series of processes that begin with a stock replacement order at […]
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Using wind energy to generate electricity has been a big topic in the climate change discussion for many years. But can we rely on renewables like wind to take up the slack as we begin to phase out fossil fuels? With the promises and ambitions of COP26, this point is increasingly important. One of our […]
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With Facebook introducing us to the ‘Meta-verse’, Zoom becoming as relevant to our lives as the humble telephone, and ‘Google’ being as much a verb as a corporate colossus, Big Tech is shaping the world in a manner that many could not have envisaged even a decade ago. Notably, though, as fears of global domination […]
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Edited by Ellie Pawsey, Marketing Executive, Cambridge University Press How can technology help us create a greener future? The UK is hosting the 26th UN Climate Change Conference of the Parties (COP26) in Glasgow on 31 October – 12 November 2021. “The COP26 summit will bring parties together to accelerate action towards the goals of […]
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The book pulls together the key elements and issues about the transition to low carbon, climate-adapted economy in one volume. ‘Transitioning to a Prosperous, Resilient and Carbon-Free Economy: A Guide for Decision-Makers’ arrives at a decisive moment for the international efforts to tackle the climate crisis – in the wake of the pivotal International energy […]
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